Marketing Messages
Sometimes it's not just the words that you use to communicate your message, but the way that you convey it that makes a difference. We can help present your message in a way that creates real behaviour change.
Package Design
In a busy retail environment, it can be easy for your product to be lost on the shelf. We can help ensure your product is more likely to be noticed, and is motivating enough to purchase.
Product Positioning
Your customers make decisions about what to buy within a wider purchase context; your brand competing against other options on offer. We can help you understand the range of subconscious influences brought on by this context, so you can better position your product in a competitive environment.
UX Design
Could your online experience work harder? We help you understand what motivates your users in the online environment, and what friction points are holding them back from converting.
Customer Experience Design
What are the subtle nudges that you put in front of your customers - both good and bad? There is often considerable opportunity to make simple and subtle changes to your customer's experience, that lead to significant impact. We can help you work out what these are.
Instore Optimisation
Ensuring that your store is set up in a way that delights customers and supports them along their purchase journey is crucial in today’s environment. We can help with store navigation, how to best present your products or another challenge.
At NeuroSpot we utilise a range of psychological and decision-making frameworks to understand your user's journey. But to get to these solutions, we find that our clients will typically follow at least some of the following six step process.
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